Operator Profile
About — Jotham Lim
== About Me ==My background spans media & journalism, data science, and film production. I lead B2B Marketing departments for international tech companies and provide boutique services to corporate clients. I also provide career coaching services privately and through HealthyGamer Institute, and mentor students through Yayasan Tunku Abdul Rahman. Started freelancing professionally as a videographer at age 16 — career built across journalism, content creation, B2B marketing, computer science and data science.
== Operator Profile ==Name [Jotham Lim Ee Chen]
Designation [Head of B2B Marketing & Systems Architect]
Base [Petaling Jaya, Malaysia]
Operating Mode [Remote — International]
== Career Timeline ==Moojing — Marketing Manager [2025-NOW]
Healthy Gamer — Career Coach [2023-NOW]
Innov8tif — Marketing Lead → Mgr [2021-NOW]
ORLIG — Marketing Manager [2023-2024]
The Edge Malaysia — Journalist [2019-2021]
PropertyInsight — Journalist [2018-2019]
Freelance Videography & Production [2016-2019]
== Education ==MSc Data Science & Business Analytics [De Montfort University UK]
BA Mass Communication / Media Studies [TAR University College]
== Volunteering ==TAR Foundation — Closing the Gap Mentor [2023-Present]
Axiata Young CEO Programme — Cohort 4 Winner [2018-2021]
== Core Competencies ==B2B Marketing 95%
MarTech Systems 90%
Team Leadership 85%
Data & Analytics 75%
Web Development 65%
== Technology Stack ==Paid Ads [Google Ads / LinkedIn Ads]
SEO & Search [GSC / Bing Webmaster / GA4 / GTM]
Automation [Loops.so / Zoho Campaign / LinkedIn]
CRM & Suite [Zoho CRM / Zoho Social / PostHog]
Web Dev [Laravel / WordPress / Hugo / AstroJS]
Analytics [PostHog / Python / Cloudflare]
== Sports Log ==Disciplines [Dragon Boat / Hyrox / Running]
■
2025
│ Singapore Dragon Boat Festival
[Dragon Boat]
│ Penang Intl Dragon Boat Regatta
[Dragon Boat]
│ Guangzhou Intl Dragon Boat Invitational
[Dragon Boat]
│ 40th Melaka Intl Dragon Boat Festival
[Dragon Boat]
│ HYROX Bangkok
[Hyrox]
│ REDLINE Fitness Games Kuala Lumpur
[Fitness]
│ Maybank Marathon Bali
[Running]
■
2024
│ Sarawak Intl Dragon Boat Regatta
[Dragon Boat]
│ Penang Intl Dragon Boat Regatta
[Dragon Boat]
■
== Interests ==OS [Arch Linux]
Homelab [Docker / Self-hosting / Networking]
Hardware [Thinkpads]
Gaming [Baldur's Gate 3]
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Languages: English (Native), Mandarin (Fluent), Bahasa Melayu (Fluent) System Information Version: v7.0.0 | Build: 2026 Laravel 12 + TuiCss |